Officers and Directors

PB Town Council is blessed to have amazing board members, each of whom has spent countless hours helping to improve our community. Read more about them:

Officers

Dr. Marcella Bothwell

Dr. Marcella Bothwell, President
Dr. Bothwell is a retired surgeon who is an angel investor and community activist. She serves as an advisory board member of the Mental Health Society of San Diego County and is a member of the City of San Diego Parks and Recreation Board.

View a list of PBTC past presidents.

Karl Rand

Karl Rand, Vice President
Karl is a native of Massachusetts. He went to high school in upstate New York and received his BS in labor relations from Cornell. Karl served as an infantry sergeant in the U.S. Army before coming to San Diego in 1987. He received his JD and LLM in taxation from USD School of Law, and he works as an ERISA attorney. Karl and Connie moved to PB in 1995, where they raised three children and many backyard chickens. Karl is chair of the PB Planning Group.

Denise Friedman

Denise Willett Friedman, Treasurer
Denise was born in Crown Point. Daughter of a Navy pilot, she traveled from coast to coast growing up, returning to San Diego in 1961. Following 33 years in Los Angeles from 1979 to 2011, Denise returned to Pacific Beach, joined the PB Town Council and has been actively involved in everything-PB since. She indulges in walks on the beach with her goldendoodle Willie, kayaking on Mission Bay, movies, live theater, margaritas, making pizza and BBQing.

Susan Crowers

Susan Crowers, Secretary
Susan was born and raised in Pacific Beach and moved to Yokosuka, Japan, after marrying a Naval officer. They continued to move for the next 27 years with tours in Hawaii, Florida, London and Washington, D.C. Susan is a retired kindergarten teacher and photographer. Back in PB since 2018, she enjoys community gardening with neighbors and is a member of Pacific Beach Street Stewards. Susan loves walking her three dogs, attempting to surf, and unlimited access to fish tacos.

Greg Daunoras

Greg Daunoras, Recording Secretary
Greg has been very active in community service since 2009, having served on the Pacific Beach Planning Group from 2009 to 2013 and the PB Town Council since 2011, with two terms as president and one term as vice president. Greg also serves on the City of San Diego’s Community Review Board on Police Practices. He is a community college instructor of real estate and a licensed real estate broker with a master’s degree in public administration. Greg enjoys collecting historical books on 19th and early 20th century photographers.

Directors

Charlie Nieto

Trisha Goolsby
Trisha, a Virginian with Californian blood, moved to San Diego in 2017 and Crown Point in 2021. She attended Radford University in Virginia and received her BS and MS in Early Childhood and Early Childhood Special Education. After teaching for seven years, in 2020 she started her own business, Stellar At-Home Educational Consultants, and in 2021 founded Cans4Books. She’s also active in the PB Woman’s Club, PB Street Stewards and PB beach cleanups. In her off time, you can find her riding her fixie around town, attending local community events, admiring nature, and enjoying life by Sail Bay.

Michael Herndon

Michael Herndon
Michael moved to San Diego from Manhattan Beach 30 years ago to earn a degree in Finance at SDSU and never left.  He and his wife, Kristin, bought a home on Wilbur Avenue in 2010 and promptly joined the PBTC.  They have two boys, Jackson (7) and Matthew (11), that play Mission Bay Youth Baseball and enjoyed many seasons of basketball at the PB Recreation Center. On the professional side, Michael has enjoyed a technology-based career spanning from enterprise software to online gaming.  He currently runs client services for DoubleVerify’s publisher division.  This is a recent development following the successful sale of Ad-Juster to DV.  His entire family loves the PB community.  Joining the PBTC Board would be a great way to contribute to PB’s future.

Cathie Jolley

Cathie Jolley, Parliamentarian
Cathie is an educator, advocate and 19-year resident of Pacific Beach. She and her husband live in Crown Point with their son, a sophomore at the University of Oregon. She is a board member and former president of the Pacific Beach Town Council and has been recognized for her community support by many of San Diego’s leaders, including: 2017 “PB Honorary Mayor” and “Cathie Jolley Day” by San Diego City Council Member Lori Zapf. “Citizen of the Year” by the San Diego Lifeguards. 2019 “Woman of Distinction in Assembly District 78” by California Assembly Member Todd Gloria. 2020 “Neighbor of the Year in PB” by San Diego City Council Member Jennifer Campbell. “PB Honorary Mayor” by the Pacific Beach Town Council. Cathie has taught kindergarten with the El Cajon Valley School District for more than 30 years. She received her Master’s in Education from San Diego State University. She brings experience working for nonprofit organizations to each professional endeavor and has chaired numerous events and fundraisers.

Charlie Nieto

Charlie Nieto, Chair of Communications
Charlie was born and raised in Pacific Beach. He is a graduate of Mission Bay High School and is studying at San Diego State University, majoring in business administration marketing. He is a notable artist in the area and small business owner of Atlas Decorum. When he’s not studying or designing, Charlie likes to work on his vintage Buick Apollo. He joined the Council seeking to make a positive change and improve the community where he’s grown up.

Tony Schlegel

Tony Schlegel
Tony has lived in Crown Point since 2001. He and his wife Mary have been married during that time and have two children, a 6th grader at PB Middle School and a 4th grader at Crown Point Jr. Music Academy. He is pastor at Pacific Life Church and loves to partner with other organizations in PB to serve the community. Tony is a golfer, surfer, local beer enthusiast and flip flop wearer.

Kim Short

Kim Short, Chair of Rose Creek Cottage Committee
Kim is a native of the Bay Area but has been a PB resident since 2007. With a BA in interior design and a certificate in construction project management from SDSU, she currently enjoys working for a local design firm. She is also a certified personal trainer and aspiring health coach. Kim is grateful to be living the dream in Pacific Beach with her husband and daughter, where they can enjoy all that this wonderful area has to offer.

Ron Walker

Ron Walker, Chair of Membership
Ron is a Connecticut native and a PB resident since 2006. He has a BA in English with a concentration in journalism and retired in 2018 from a 40-year career in magazine and web publishing. When he’s not doing part-time consulting on digital communications, Ron enjoys hiking, biking, travel, dog fostering and mid-century modern architecture.

Immediate Past President

Brian White

Brian White
Brian moved to Pacific Beach in 2006. After starting out as an office volunteer at PB Town Council, Brian joined the board in 2017 and became president in 2019. We are very thankful for his service. He enjoys surfing and spending time with his wife.

Our Wonderful Volunteer Staff

Hilary Achauer, Jaden Ballardo, Allison Pribble, & Dalton Rodda